
India is cracking down on crypto scams, particularly "pig butchering" scams that target vulnerable groups.
Tech giants like Google and Meta are collaborating with India to remove fraudulent content.
Key initiatives include improved investigative capabilities, a national reporting portal, and international cooperation.
Crypto scams have become a growing concern globally, and India is stepping up its game to tackle this issue head-on. In its 2024 annual report, the Indian Ministry of Home Affairs reveals a bold new approach that includes teaming up with tech giants like Google and Meta.
You might be curious to know how they plan on fighting this problem. Read on to discover how Indiaโs latest moves could shape a safer crypto future for all.
Tech Giants Collaborate with India
A major focus of Indiaโs effort is the fight against “pig butchering” scams, a particularly harmful type of fraud. These scams target vulnerable groups, such as unemployed youth, housewives, students, and financially struggling individuals, who are often lured by false promises of high returns.
To strengthen the initiative, India has gained the support of global tech giants. The report mentions that these companies are now key players in helping India combat crypto scams.
How the Scam Works
The “pig butchering” scam follows a clear and predictable pattern. Scammers typically use social media platforms and search enginesโmainly Google Ads and Metaโs sponsored postsโto find victims. Posing as financial experts or representatives of trusted investment firms, they gain the victim’s trust before encouraging them to invest in fraudulent schemes.
Steps to Prevent Fraud
Indiaโs Cyber Crime Coordination Centre, in collaboration with Google and Meta, has developed protocols to remove fraudulent content quickly. This proactive approach helps limit the spread and impact of such scams.
In a key move, Google Pay has been integrated into Indiaโs Citizen Financial Cyber Frauds Reporting and Management System. This allows for real-time monitoring and interception of suspicious transactions, helping prevent scams in their tracks.
Thanks to this integration, India saved over 16 billion Indian rupees in 2023 alone, according to the report.
Building Stronger Investigative Capabilities
The report also outlines efforts to improve the countryโs ability to investigate crypto scams. India has launched nationwide training programs to enhance the skills of law enforcement.
Additionally, the National Cybercrime Reporting Portal serves as an important tool for citizens to report scams, while the National Counter Ransomware Task Force focuses on tackling larger crypto-related threats.
Indiaโs Role in Building a Safer Future for Crypto
The report emphasises Indiaโs commitment to global efforts to combat disastrous financial crimes like money laundering and terrorism financing, pointing at the effort made to achieve compliance with the Financial Action Task Force.ย
Indiaโs proactive measuresโranging from partnerships with tech giants to boosting global cooperationโpoint to a safer crypto ecosystem in the future. As scams are reduced and awareness grows, the use of AI tools and strategic partnerships could create a more secure environment for the crypto space in 2025 and beyond.
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