The Trump family has launched two successful meme coins ($TRUMP and $MELANIA) and a DeFi venture (World Liberty Financial).
World Liberty Financial, linked to the Trump family, acquired $48 million worth of Ethereum, increasing its holdings to over $96 million.
The Trump family's activities in the cryptocurrency market highlight the intersection of politics and crypto.
As the White House finalizes preparations to welcome Donald Trump
Donald Trump
Donald J. Trump is a US-based entrepreneur, Pro-crypto Politician, and the 45th and 47th President of the United States of America. He understands the importance and needs of the modern fintech world, and people look up to him as a dominant pro-crypto leader.
Quick Facts
Full name Donald John Trump Birth 14-06-1946, New York, United States Nationality American Education BS from the University of Pennsylvania Known For Businessman, Pro-Crypto Politician
Once doubtful about Bitcoindominance, he said in a tweet in 2019, “I am not a fan of Bitcoin", but now has a significant amount of cryptocurrency holdings in his kitty. He has also signed an Executive Order to establish a Strategic Bitcoin Reserve, which highlights his commitment to the future of cryptocurrency.
Donald Trump - Career Highlights & Events
2016 – Elected as the 45th President of the United States from the Republican Party. 2017 – Signed the Tax Cuts and Jobs Act, impacting investment environments 2019 – Criticized Bitcoin and Libra on X, dubbing them as "not money" 2024 – Campaign signals potential openness to crypto-friendly reforms 2025 – Elected as the 47th President of the United States from the Republican Party.
A meme coin, $TRUMP, is associated with Donald Trump, which is listed on the Solana blockchain platform. His family also backs World Liberty Financial (WLF), a crypto venture.
President businesses and individuals connected to the Trump family are making big moves in the cryptocurrency market. One of the latest developments is the massive Ethereum purchase made by World Liberty Financial (WLF).
Eric Trump hints at more exciting moves, saying, โWait until you see what they do tomorrow.โ Definitely, the Trump familyโs engagements have created a buzz in the market. The element of curiosity has been lifted to its peak.
Whatโs coming next? Letโs explore further!
WLFI’s Huge Ethereum Purchase
On January 19, World Liberty Financial, a DeFi venture tied to the Trump family, bought 14,403 ETH at an average price of $3,300 per coin. This means WLF invested at least $48 million in this deal. Following the purchase, WLFโs total Ethereum holdings have reached around 28,612 ETH. With Ethereum priced at $3,357 at the time of writing, WLFโs total ETH holdings are worth about $96 million.
Analysts, like Min Jung, believe WLF is operating more like a fund than a traditional DeFi protocol, increasing its influence in the crypto market.
WLF Token Sales and Asset Growth
Reports show that WLF has already sold at least 20% of its token supply, taking advantage of the growing demand. Additionally, WLF plans to release another 5% of its tokens, which could draw even more interest.
The value of WLFโs holdings has soared, jumping from around $187 million to more than $235 million, making its position in the market even stronger.
Trump Family’s Memecoins
In the past weekend, the Trump family launched two meme coins that have quickly gained attention:
$TRUMP, launched on January 18, has surged by 837.15%, now priced at $60.61. On January 19, it reached a high of $72.62.
$MELANIA, which debuted just a day after $TRUMP, has increased by 42.80%, with a price of $13.06. It briefly peaked at $12.95 on January 20, and in the past 24 hours alone, it rose by 75.8%.
Eric Trump has shared his excitement about the familyโs impact on the crypto market and teased that more exciting developments are coming soon.
Crypto & Policies Come Together
WLF also made waves by transferring $60 million in assets, sparking speculation about their plans. However, the WLF team dismissed these rumors, explaining that the transfer was part of โroutine treasury management.โ
As these developments unfold, they are likely to change how people view blockchain and its potential in the future.
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