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  • Qadir AK
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    Qadir Ak is the founder of Coinpedia. He has over a decade of experience writing about technology and has been covering the blockchain and cryptocurrency space since 2010. He has also interviewed a few prominent experts within the cryptocurrency space.

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  • 2 minutes read

Trust Wallet Conquers Asia, Sets Sights on Emerging Markets as Binance Drowns

Story Highlights
  • Trust Wallet has grown rapidly in India, Pakistan, and other Asian markets.

  • CZ, the majority owner of Trust Wallet, has stepped down as CEO of Binance.

  • Trust Wallet has partnered with Alchemy Pay and Banxa to boost $TWT adoption in Latin America.

Binance Holdings Ltd., under CZโ€™s leadership, faced a plethora of regulatory challenges globally, even before the US government demanded a hefty $4.3 billion fine and accused CZ of crimes. From license cancellations in Australia to warnings from Hong Kong and Singapore, regulatory woes have marred the exchangeโ€™s operations worldwide.

Needless to say, their troubles don’t seem to be ceasing anytime soon.

In contrast, Trust Wallet, under CZโ€™s umbrella of crypto companies, has seen promising growth in India, Pakistan, and other Asian markets. But what links the two?

Trust Wallet’s Climb to the Top

Managed by CEO Eowyn Chen, Trust Wallet reached a significant milestone with 56 million global downloads, securing its place as the go-to crypto wallet for handheld devices. A recent Bloomberg report shared Chen’s plans to expand into Southeast Asian countries like Vietnam and Indonesia. This move isn’t just about growth; it’s a strategic response to uncertainties in the US regulatory landscape.

In a noteworthy shift, Trust Wallet has chosen the UAE, specifically Ras Al Khaimah, for its operations due to a more favorable regulatory environment. Chen strategically positioned the wallet within a free trade zone, adapting to the ever-changing regulatory landscape. As Trust Wallet ventures into new territories, questions arise about the influence of CZ, its majority owner, in steering this new course.

CZ’s Influence Runs Deeps

While CZ isn’t intricately involved in Trust Wallet’s daily operations, his majority ownership brings attention to the platform. Trust Walletโ€™s native token, TWT, saw a surge following CZโ€™s endorsement, creating a buzz around the man behind the scenes. CZ’s departure as Binance CEO marked the launch of a competing Binance-branded wallet, setting the stage for a potential clash with Trust Wallet.

With CZ stepping down, Richard Teng became the Binance CEO, introducing transformative changes. The launch of a Binance-branded wallet directly competing with Trust Wallet raises questions about the strategic direction of Binance’s product expansion under Teng. The crypto community awaits the unfolding of this new chapter and the potential impact on Trust Walletโ€™s trajectory.

Read More: Binance Ex-CEO Changpeng Zhao Faces Grim Punishment, Predicts Expert

What’s Cooking Now?

In a recent development, Trust Wallet joined forces with Alchemy Pay and Banxa to boost $TWT adoption in Latin America. Users in Argentina and Chile can now make in-app purchases using bank transfers, while PIX in Brazil, PSE in Colombia, and SPEI in Mexico add diverse payment options for buying cryptocurrency. This collaboration spans over 100 blockchains, supporting 10 million crypto assets and 600 million NFTs, propelling Trust Wallet further into the global spotlight.

What will the future hold for them and how can they avoid a fate similar to Binance? We’ll just have to wait and watch.

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