XRP, Ripple Labs’ native token, appears weak and is likely to continue its downward momentum over the next few days due to bearish sentiment across the cryptocurrency landscape. As of today, January 9, 2024, XRP, along with other top assets, seems to be in decline.
Where Will XRP Price Find Support?
Meanwhile, you might be wondering where the price of XRP will fall, where it has found support, what the crucial levels are, and much more. Notably, XRP is one of those cryptocurrencies that typically doesn’t experience a significant price decline compared to other major assets after a crash, thanks to its strong fundamentals.
Bullish Developments Offer Hope
However, a recent meeting between Ripple CEO Brad Garlinghouse 
Brad Garlinghouse
Brad Garlinghouse is an American businessman and a major crypto influencer. He is the CEO of Ripple Labs, which offers cryptocurrency and blockchain solutions. Brad has also worked at Hightail, AOL, and Yahoo in prominent positions.
Ripple Labs has backed several blockchain startups and investors to grow decentralized finance. Brad sees crypto as a tool for financial freedom and has worked with other influencers in this regard.
Quick Facts
Full Name
Bradley Kent Garlinghouse
Birth
06-02-1971, in Topeka, Kansas
Nationality
American
Education
Bachelor's degree in Economics, MBA from Harvard Business School.
Net Worth
$10B (Refer here)
Ripple's native token, XRP is among the top digital assets. As per CoinGape, Brad's company has $100 billion worth of XRP tokens in its reserve. This will help further innovation in Web3 and blockchain projects. As per reports surfing on Binance’s blog, Brad Garlinghouse may step down as CEO of Ripple to join the Crypto Advisory Council, which is led by President Trump. This significant event will boost the adoption of decentralized finance and blockchain growth.
Brad Garlinghouse: Trivia
2007: Served as Senior VP at Yahoo!, heading communications and consumer products.
2012: Became CEO of Hightail, leading digital file-sharing innovations.
2015: Joined Ripple as COO to push blockchain adoption in cross-border payments.
2017: Became CEO of Ripple, driving XRP adoption and blockchain partnerships.
2020: Led Ripple’s defense against the SEC lawsuit over XRP’s security status.
2021: Expanded Ripple’s ODL (On-Demand Liquidity) network for global crypto payments.
2023: Got a partial success against the SEC, declaring XRP as not a security.
2024: Continue leading Ripple in CBDC collaborations and global blockchain finance.
2025: May join Trump's Crypto Advisory Council to set regulations.
Notable Works & Achievements by Brad Garlinghouse
Year
Achievements
Details
2003
Wrote the 'Peanut Butter Manifesto' at Yahoo!
Highlighted Yahoo!'s lack of focus in operations.
2015
Joined Ripple as Chief Operating Officer
Took measures to integrate blockchain technology into banking systems.
2017
Appointed CEO of Ripple
Expanded Ripple's global partnerships, enhancing cross-border payment solutions.
2020
Named in Forbes' List of Wealthiest in Cryptocurrency
Recognized for significant contributions to the crypto industry.
2023
Legal Victory in SEC vs. Ripple Case
Achieved a favorable ruling impacting cryptocurrency regulations.
Useful Links To Connect with Brad Garlinghouse
Platform
Link
X (formerly Twitter)
https://twitter.com/bgarlinghouse
LinkedIn
https://www.linkedin.com/in/bradgarlinghouse
Ripple’s Website
https://ripple.com/leadership/brad-garlinghouse/
EntrepreneurInvestorChief Executive OfficerBoard Member
and Chief Legal Officer Stuart Alderoty with President-elect Donald Trump
Donald Trump
Donald Trump is an American former president politician, businessman, and media personality, who served as the 45th president of the U.S. between 2017 to 2021. Trump earned a Bachelor of science in economics from the University of Pennsylvania in 1968. Trump won the 2016 presidential election as the Republican Party nominee against Democratic Party nominee Hillary Clinton while losing the popular vote. As president, Trump ordered a travel ban on citizens from several Muslim-majority countries, diverted military funding toward building a wall on the U.S.–Mexico border, and implemented a family separation policy. Trump has remained a prominent figure in the Republican Party and is considered a likely candidate for the 2024 presidential election
President
offers hope for potential future gains in XRP’s price. Additionally, this meeting, taking place before Trump’s inauguration, is certainly a bullish sign.
The potential launch of an XRP Exchange-Traded Fund (ETF) this year, as mentioned by Monica Long, has also helped the token remain stable. Additionally, a Paris-based market-making firm, Woorton, stated, “We’re seeing a bias toward buying XRP from our franchise this week, mainly from retail brokers and crypto-native funds.”
This positive development surrounding XRP has the potential to boost the token’s price, but market sentiment is suppressing its impact. Currently, XRP appears weak and may experience further price declines in the coming days, which could present an opportunity to add it to your holdings.
XRP Technical Analysis and Upcoming Level
According to expert technical analysis, XRP is poised to break yesterday’s low, signaling a bearish trend. Based on recent price action, if XRP closes a daily candle below the previous one, there is a strong possibility it could drop by 8%, reaching the support level of $2.
This level could serve as a potential rebound point. On a larger time frame, XRP appears bullish, with this price decline likely being a correction and a potential accumulation zone.
Long-term holders and whales remain optimistic about the altcoin, as they seem to be heavily accumulating the tokens.
Current Price Momentum
Currently, XRP is trading near $2.25 and has experienced a price decline of over 2.90% in the past 24 hours. During the same period, its trading volume has dropped by 20%, indicating reduced participation from traders and investors amid market uncertainty.
