Bitcoin Price Today: Strategy Sells 3,588 BTC Worth $225 Million in Its Biggest Sale Ever

Strategy has sold 3,588 Bitcoin worth approximately $225.6 million, its first significant Bitcoin disposal since the company built its identity around never selling the asset.

The sales occurred in two tranches. Strategy reduced its Bitcoin holdings by 1,363 coins on June 30 and by a further 2,225 coins on July 6, according to data from the company’s official disclosures filed with the SEC. The company now holds 843,775 Bitcoin, alongside $2.55 billion in USD reserves.

The proceeds funded quarterly dividends on four of Strategy’s preferred stock instruments, STRF, STRE, STRK and STRD, as well as the full monthly June dividend on its variable-rate preferred stock STRC.

Strategy’s previous Bitcoin disposal, a 32-coin transaction in late May worth approximately $2.5 million, was widely characterised as a routine treasury management exercise. Monday’s disclosure reveals that sale was followed within days by a far larger reduction, bringing the combined total to 3,588 coins and approximately $225.6 million in proceeds.

Michael Saylor, Strategy’s co-founder and executive chairman, addressed the earlier 32-coin sale at BTC Prague in June, drawing a distinction between the company’s actions and his personal advice to individual investors. “I said to you never sell your Bitcoin,” Saylor told the audience, separating the corporate treasury decision from the mantra he has repeated publicly for years.

On Monday, Saylor posted on X that Bitcoin “will evolve by changing less at the protocol layer and mattering more everywhere else,” adding that digital credit will expand and that the world will build on Bitcoin.

Strategy remains by a considerable margin the largest corporate holder of Bitcoin in the world. Its 843,775 coins represent approximately 4.2% of Bitcoin’s total circulating supply, purchased at a total cost basis of approximately $75,699 per coin.

Elsewhere in markets, Ethereum gained 10.11% over seven days to trade at $1,747 after Vitalik Buterin proposed a major architectural overhaul called the Extremely Lean Chain, designed to reduce hardware requirements and improve scalability through zero-knowledge proofs and daily validator re-anonymization.

Bitcoin traded at $61,981 on Monday, down 1.13% on the day.