Pay It Now Token (PIN) has today launched its business development offering, with the hiring of an in-house specialist BD team.
The formulation of the b2b-focused offering sees PIN begin to ramp up usage of the product suite including PIN Data, PIN Payments, and PIN Rewards, with the aim of allowing business and website owners to utilize layer 2 technology to accept cryptocurrencies – and reward customers when doing so.
After resolving issues of a problematic launch, the PIN proposition has now placed huge focus on driving volume from businesses realising the utility of $PIN, via outreach strategies designed to cater to specific businesses and vertical markets that can benefit from data storage, payment processing or reflection-based rewards.
Pay It Now can solve problems for a number of different industries, and the next phases of growth will be geared towards onboarding new relationships to utilize PIN products and financial services.
The creation of a BD team has come to fruition after preliminary discussions were held with a variety of potential partners looking to utilise PIN, in industries ranging from medical suppliers to IT – with other crypto projects also inquiring to utilize PIN reflections for their tokens.
An initial expression of interest from a bio-nutrition entity in the US has also progressed to due diligence. With the immediate demand for PIN products evident, the team is expanding and taking on new staff to accommodate new and soon-to-be existing business requirements.
After initial induction of team members, a strategy to onboard businesses “en-masse” will be commenced, designed to bring $PIN to as many businesses, website owners, and merchants as possible.
Each business utilising Pay It Now will create opportunities for the business themselves, their customers, and PIN holders.
Volume seen by merchants accepting payments using PIN will drive daily buys on the chart due to increased demand, with these buys being backed by projects themselves needing to use the token to enhance their offering, in contrast with some pump and dump frameworks seen on the BSC.
The team itself will be led by one of New Zealands’ top mortgage brokers, with an Australian territory team spearheaded by an ex-owner of one of a worldwide franchise – and now the owner of a tech enterprise.
The team has deep connections within NZ & AU, however, will be accepting businesses internationally that qualify to use PIN, as long as certain due diligence factors and volume requirements are met – plus the mandatory requirement to be a credible project/entity that aligns with PINs financial services plans going forward.
In line with the focus on utility, a significant push has been made in order to establish financial services status for Pay It Now products.
With regulatory clarity and defined status within a region, the product offering will be able to unleash its full potential and be incorporated into all types of businesses, whilst being able to utilize advertising methods that are not viable to unregistered products.
The team is moving quickly to ensure the appropriate permits are in place as soon as possible, as this is where the foundations for the projects’ future success will be realized.
Founder & CEO Craig has established connections within the NZ market for financial services cooperation, and these conversations will advance at the turn of the new year.
Outside of sales and compliance arrangements, the team will also be furthering its blockchain development capability, by hiring another solidity developer within the next few days.
This will be to accommodate both existing PIN layer 2 work, plus the anticipated new client workload in Q1 2022.
Applications for CoinMarketCap and CoinGecko are in progress and should see success in January, designed to cater to new consumer-based exposure in the initial stages.
The project has plenty of plans to onboard both consumers and businesses, of which will start to come about with listings with CMC, CG, and exchanges on the holder’s side.
Pay It Now will begin to utilise a Crypto SEO, social media and content strategy created in collaboration with Coinpresso, with the view to create a cross-platform click funnel that provides new businesses and holders respectively – on a long-term basis.
Join the PIN discussion today to stay tuned with all developments both B2B and B2C.
Twitter: https://twitter.com/PayItNow_PIN
Telegram: https://t.me/PayItNow_PIN
Media Contact
Liam Quinlan-Stamp
Liam@Coinpresso.io
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