In today’s press release, the kucoin
Recent statistics revealed by the Kucoin exchange reveal that it has managed to attract over 9.75 million new registered users over the course of the first half of 2022 alone. The Kucoin H1 2022 report delves into the breakdown of the number and indicates that the last 7 months have seen a doubling in new user registrations.
The 219% increase in user base numbers since the end of 2021 is largely attributed to Asia, which leads in terms of new user influxes at 659% year-on-year, or 5.6 of the 9.75 million new users. Latin America, Africa & the Middle East, and Europe have also added their shares at 216%, 152%, and 142% year-on-year basis user registration increases, respectively.
The Kucoin team has stated on the release of the figures that the addition of new trading pairs, such as BRL and EUR has contributed to the attraction of new users. The launch of new products based on the exchange’s overall global expansion strategy is also a contributing factor that has helped Kucoin fare well in spite of the general market downturn.
Kucoin will be commemorating the new milestone by launching the Futures Global Team Battle contest in late July. With a total prize fund of over $1 million, the contest will give users the chance of winning as much as $20,000 for signing up for the event. Leader bonuses, newbie airdrops and numerous other rewards will be distributed as part of the contest as well.
As the global cryptocurrency market continues to suffer the effects of the general global economic recession, Kucoin is stating that it will continue to ramp up its efforts of market penetration. The exchange team is intent on making entry into new markets, including Europe, the Middle East, South Asia, Africa, Latin America, and others. The addition of localized products and the growth of communities on the basis of the native KCC ecosystem is a major factor assisting Kucoin in bootstrapping users and maintaining their loyalty to the brand.
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