
Crypto projects increasingly turn to AI when evaluating marketing agencies — asking ChatGPT, Perplexity, or Claude for recommendations before booking a call.
This audit covers 25+ queries across all three platforms to show which agencies actually appear, which ones lead, and how the results differ by engine.
We submitted 25+ buyer-intent queries covering crypto GEO, AEO, AI SEO, and LLM visibility across ChatGPT, Perplexity, and Claude in September 2026. Agency positions, source URLs, and anomalies were logged for each platform. Results were captured at time of query.
The engines don’t agree on which agency to recommend first. Coverage spans the three platforms your buyers are most likely using.
| Agency | ChatGPT | Perplexity | Claude | Coverage |
| ICODA | Leads — top result on every query | Variable — leads on GEO, weaker on AEO and AI SEO | Splits by query: leads on GEO, strong on AI SEO, drops on AEO | All three engines |
| Victoria Olsina | Occasional — appears on GEO query | Solid — high-ranked on AI SEO and search visibility | Strongest here — leads on AI SEO, high-ranked on AEO | All three engines |
| ColdChain | Barely registers — one low mention | Dominates — leads on most queries tested | Mid-tier on AEO | All three engines |
| LuvKaizen | Active — appears across multiple queries | Runner-up on GEO query | Not present | Two of three |
| RGray | Consistent runner-up on GEO queries | Appears once, lower-ranked | Cited as source only — not recommended | Two of three |
| Coinbound | Reliable top tier on AEO and LLM queries | Mentioned once, low rank | Present, lower-ranked on AEO | All three engines |
| Cryptic | Mid-tier across multiple queries | Not present | Not present | ChatGPT only |
ICODA leads every ChatGPT query tested and holds the only cross-platform GEO consensus across all three engines.
Victoria Olsina appears on all three platforms and leads Claude on the AI SEO query — the only non-ICODA agency to top any engine.
ColdChain leads Perplexity on three of five queries and is nearly absent from ChatGPT and Claude.
LuvKaizen appears on more ChatGPT queries than any agency except ICODA, and as runner-up on Perplexity’s GEO query — absent from Claude.
RGray is a consistent runner-up on ChatGPT’s GEO queries, relying on a third-party citation with an undisclosed commercial connection.
Coinbound is confirmed on all three platforms — and leads on none of them.
Cryptic appears on several ChatGPT queries and is absent from both Perplexity and Claude.
Platform-specific source architectures produce different leaderboards from the same query.
Finding 1: GEO consensus is real, but narrow. All three engines ranked ICODA first on “best crypto GEO agency” — the only query where all three agreed. On every other query type, the top result differs by engine.
Finding 2: The AEO inversion. “Best crypto AEO agency” produced the widest split. ChatGPT: ICODA first. Perplexity: ColdChain first, ICODA second. Claude: Generis first, ICODA fifth. This is definitely the gap that reflects different source pools, not different agency capabilities.
Finding 3: The self-citation loop. Perplexity warned twice about commercially motivated rankings. Claude flagged self-promotion and said it had cross-referenced lists for a cleaner picture. Perplexity then used ICODA’s own “Top 8 AEO Agencies” list — where ICODA ranks itself first — as an independent source. The warning and the contradiction appeared in the same response. Readers who don’t trace citations inherit the problem.
Three factors separate durable AI visibility from fragile presence.
Citation independence matters more than rank.
Every high-ranked agency in this audit is cited primarily through its own domain or content it produced. Engines surface that content without disclosing the source relationship. Trace where citations originate — agency-owned media and self-authored rankings don’t count as independent sources.
Single-platform dominance doesn’t transfer across engines.
The same query produced three different top-ranked agencies across ChatGPT, Perplexity, and Claude. An agency with strong ChatGPT visibility may be invisible on Perplexity. Ask which engine, which query type, and whether results hold across platforms.
AI citation layers degrade without maintenance.
Source URLs change, media removes content, platforms reweight signals. GEO is not a one-time content push. An agency without a monitoring process is building on a foundation that quietly degrades.
The audit confirms one thing clearly: AI visibility in crypto is engine-specific. The same agency can lead on ChatGPT and barely appear on Perplexity. The same query returns a different winner depending on where your audience searches.
ICODA holds the only cross-platform consensus in the dataset — all three engines agree on the GEO query. On AEO and AI SEO, the picture splits. ColdChain leads Perplexity. Victoria Olsina leads Claude. ChatGPT produces a different top result again. That divergence reflects how each engine weights sources — not how good the agencies actually are.
The practical takeaway: AI rank is a signal, not a verdict. Trace the sources behind it, check which engines it holds on, and verify the claims before acting on it.
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