Tether, the company behind the world’s largest stablecoin, USDT, is making headlines with a series of bold business moves.
From a massive $775 million stake in Rumble—a platform challenging YouTube’s dominance—to bold plans to launch its own artificial intelligence (AI) platform by 2025, Tether is rewriting the playbook for stablecoin issuers. Venturing far beyond its crypto roots!
Can Tether dominate these new and untapped markets? Let’s explore.
In one of its biggest ventures yet, Tether has announced a $775 million investment in Rumble, a platform challenging YouTube’s dominance. This includes purchasing 103.3 million shares in Rumble and an additional $250 million to help the platform expand globally and attract more users.
Paolo Ardoino, Tether’s CEO, called this investment part of the company’s mission to support “freedom tech.” He emphasized the importance of backing decentralized platforms that promote open communication and align with cryptocurrency principles.
A Solid Crypto Push
Rumble is also increasing its involvement in the crypto world. Last month, it revealed plans to invest $20 million from its cash reserves into Bitcoin, signaling its belief in blockchain technology and decentralized systems.
Tether is also preparing to make a splash in the AI industry. CEO Paolo Ardoino recently announced plans to launch the company’s AI platform in the first quarter of 2025. This marks a significant step for Tether, which has primarily focused on stablecoins until now.
This move builds on Tether’s partnership with Northern Data, a company specializing in cloud computing and AI. The collaboration, which began last year, has set the stage for Tether’s entry into AI.
If successful, this venture could position Tether as a leader at the intersection of finance and technology.
While Tether explores new ventures, its USDT stablecoin continues to drive its financial success. The company reported record-breaking profits of $2.5 billion in Q3 2024, bringing its year-to-date earnings to $7.7 billion.
Tether’s total assets have now grown to $139.4 billion. This growth is fueled by investments across a range of industries, including renewable energy, Bitcoin mining, telecommunications, education, and artificial intelligence.
Tether (USDT) is a stablecoin pegged to the US Dollar at a 1:1 ratio.
In a surprising turn of events, Justin Sun, a prominent figure within the Tron (TRX)…
Cryptocurrency markets are experiencing fluctuations as traders brace for President Donald Trump's "Liberation Day" announcement,…
Grayscale, a leading crypto asset manager, has introduced two new Bitcoin ETFs, offering a fresh…
In a year marked by conservatism and a sentiment shift in crypto, one name is…
Particularly for Dogecoin (DOGE), Elon Musk, the billionaire entrepreneur CEO of Tesla and SpaceX, has…
The cryptocurrency market is no stranger to ups and downs, and this week, Shiba Inu…