Despite Bitcoin’s rollercoaster ride and the economic chaos stirred by Donald Trump’s tariff policies, one company has managed to defy the odds—and it’s not who you might expect. This is Strategy, the company that made a daring move back in 2020 by putting Bitcoin at the center of its financial strategy. Since then, its stock has surged by an eye-popping 2,500%.
Bitcoin itself has jumped 614% over the same period, but Strategy’s stock has gone even further. For context, Nvidia — now the world’s most valuable company thanks to the AI boom — has climbed around 808%. Tesla, another company that holds Bitcoin, has risen just 155%.
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Recently, Strategy co-founder Michael Saylor highlighted these numbers in a post on X. This year alone, Strategy’s stock is up just over 11%. While that might not seem huge, it’s still ahead of the Nasdaq-100, showing that Strategy isn’t simply benefiting from a strong overall market. The company’s steady accumulation of Bitcoin has even helped stabilize the cryptocurrency somewhat, especially during recent global market uncertainty caused by tariff concerns and fears of a slowdown.
Not everyone is sold on the strategy. Bitcoin critic Peter Schiff recently joked that if Bitcoin crashes, the company should rename itself “Micro.” Entrepreneur Jason Calacanis also voiced concern that Strategy’s large Bitcoin position could affect the decentralized nature of the crypto market.
Still, Michael Saylor isn’t backing down. Strategy continues to open up new funding options to increase its Bitcoin holdings. For investors willing to take bigger risks, there are even ETFs available that offer double exposure to MSTR stock.
At the moment, Bitcoin is holding near $84,000 after a short recovery. The bounce came shortly after Trump announced a 90-day pause on enforcing new tariffs, giving global markets a temporary sigh of relief.
With MSTR stock leaving both Bitcoin and Nvidia behind in terms of growth, Strategy’s Bitcoin-first approach is starting to redefine how companies think about finance. Whether it keeps climbing or hits a rough patch will depend largely on where Bitcoin goes next.
But for now, Strategy’s bold bet on Bitcoin is clearly paying off.
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