Tokenization is rapidly transforming the financial landscape by converting traditional assets into digital tokens. While institutional interest is on the rise, regulators are also stepping in to create clear rules and frameworks, to balance innovation with investor protection.
In a significant move, Robinhood has deployed 80 additional tokens on the Arbitrum network in recent days. This means EU users now have access to a broader range of U.S. stocks, equities, and ETFs, thanks to tokenization.
The latest tokens deployed include: GLXY (Galaxy), BULL (WeBULL) and SNPS (Synopsys).
According to Robinhood CEO, the tokenization of real-world assets like stocks and real estate into digital tokens, will soon reach financial markets worldwide.
“Tokenization is like a freight train. It can’t be stopped, and eventually it’s going to eat the entire financial system,” he said. He believes that most major markets will have some kind of framework within the next five years, but it could take over a decade to fully implement everywhere.
Robinhood started offering over 200 tokenized U.S. stocks to customers in the European Union in June. The move helped push Robinhood’s stock to a record high at the time. Tenev believes tokenization will eventually become the standard way to access U.S. stocks outside the country.
He says wider adoption will follow as more regions clarify licensing and regulations and expects Europe to lead the way, with other parts of the world following.
Robinhood has also been actively expanding its cryptocurrency offerings in 2025, adding new tokens like Aster (ASTER), Plasma (XPL), and Virtuals Protocol (VIRTUAL) to its platform to meet growing demand from retail traders.
Robinhood is up 248% year-to-date, and is currently trading at $129. Robinhood announced in September that it will join the S&P 500 Index, sending its stock up nearly 10%. It also plans to expand its prediction markets product internationally.
Meanwhile, regulators are also working to encourage innovation in the industry.
SEC Chair Paul Atkins recently said that cryptocurrency and tokenization are “job one” for the agency. He emphasized that the SEC is focused on creating clear, forward-looking rules to attract innovators back to the U.S. and help the industry thrive.
BlackRock CEO Larry Fink also sees tokenizing assets as its next big move and a chance to attract new investors. He explained that by turning ETFs into digital tokens, even people starting with crypto could be guided into traditional long-term investment products, like retirement funds. He sees this as a major growth opportunity for BlackRock over the coming decades.
Fink believes the digital asset market, now valued at over $4.5 trillion, is set to grow substantially in the coming years.
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