MicroStrategy, now Strategy, is at it again. For the seventh week in a row, the company has expanded its already massive Bitcoin treasury, proving once again that its conviction runs deeper than most.
What a bold power move! While most companies play it safe, MicroStrategy keeps doubling down – even when prices are near all-time highs.
But why now? And how big is their bet really?
Let’s unpack what just happened.
In its latest acquisition, MicroStrategy scooped up 4,020 BTC for roughly $427.1 million, paying an average of $106,237 per coin. As of May 26, the firm holds a staggering 580,250 BTC, acquired for around $40.61 billion – at an average cost basis of $69,979 per Bitcoin.
According to the company, it has achieved a BTC Yield of 16.8% year-to-date in 2025, a metric that aims to capture performance beyond traditional profit figures.
While critics debate the validity of such internal calculations, it’s hard to argue with results when you’re holding nearly half a million BTC.
Just last week, MicroStrategy added 7,390 BTC to its holdings in a single move worth nearly $765 million. That brought its total stash at the time to 576,230 BTC, locking in an unrealized gain of $23.1 billion – a profit larger than the market cap of many Fortune 500 giants.
The company’s co-founder, Michael Saylor, foreshadowed the buy on X, writing:
“I only buy Bitcoin with money I can’t afford to lose.”
This marks 7 straight weeks of accumulation – a pattern that speaks volumes about MicroStrategy’s outlook, especially in the face of market volatility.
Market analyst Jeff Walton isn’t holding back. Speaking to the Financial Times, he had previously claimed MicroStrategy could one day become “the most valuable publicly traded corporation in the world”, thanks to its Bitcoin arsenal.
“Strategy holds more of the best assets, and the most pristine collateral, on the entire planet than any other company, by multiples,” Walton said.
He also noted the firm’s ability to raise billions in under two months, a feat most public companies can only dream of.
Yet beneath the headlines, not everything is bullish. MicroStrategy is currently facing a class action lawsuit in the Eastern District of Virginia. Filed by Pomerantz LLP, the case accuses the firm of misleading investors over the implications of new Bitcoin accounting rules under ASU 2023-08.
The dispute is around a potential $5.91 billion fair-value loss that critics say wasn’t properly communicated. The complaint also alleges that metrics like “BTC Yield” and “BTC $ Gain” paint an overly optimistic picture not backed by GAAP accounting standards.
The backlash has already hit. May 1 earnings confirmed investor concerns.
Between record buys, soaring profits, and regulatory heat, the company sits at the intersection of innovation and risk. Will it pay off is a question only time can answer.
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