When the market slows down, Strategy hits the gas.
Yes, another day, another massive Bitcoin buy – MicroStrategy, now known as Strategy, just secured 15,355 more BTC coins!
Despite the volatility that has gripped the crypto market, the company has once again demonstrated its commitment to Bitcoin as a long-term asset. The latest move comes amid fluctuating Bitcoin prices, but Strategy’s belief in the digital asset’s potential remains stronger than ever.
For them, Bitcoin is the future and they’re all in.
Stick around as we break down this move.
Strategy’s latest Bitcoin acquisition marks another impressive chapter in its journey to becoming one of the largest Bitcoin holders on the planet. The company has just acquired 15,355 Bitcoin, at $92,737 per bitcoin, valued at an eye-popping $1.42 billion.
With this new purchase, Strategy’s YTD yield for 2025 has already reached an impressive 13.7%. It’s no secret that the company’s focus is on securing an even larger stake in the crypto market, and this acquisition is just another step toward that goal.
It’s all about securing that future-proof asset, the “digital gold”, no matter the short-term volatility.
This isn’t the first time Strategy has made headlines with its Bitcoin buys.
Just 6 days ago, on April 22, the company snapped up an additional 6,556 Bitcoin (BTC) for $555.8 million. In 2025 alone, MicroStrategy’s Bitcoin holdings have generated $5.1 billion in unrealized gains, according to CEO Michael Saylor.
Strategy funds these purchases through cash raised from recent stock offerings. Between April 14 and 20, the company sold 1.76 million Class A shares and 91,000 preferred shares, raising $547.7 million and $7.8 million, respectively. This method of raising capital through equity markets to fund Bitcoin acquisitions has become a hallmark of Strategy’s approach, allowing the company to leverage shareholder-backed capital while avoiding traditional debt.
In doing so, Strategy maintains its flexibility and agility in a volatile market, continuing to build its position as a leader in the institutional Bitcoin space.
“Our ATM programs provide flexible funding to execute our Bitcoin strategy,” the company noted in its SEC filing.
Michael Saylor, the co-founder of MicroStrategy, has long been a vocal advocate of Bitcoin. Under his leadership, the company made bold moves to acquire massive amounts of the crypto, even though there has been more than a fair share of criticism for the same.
“MicroStrategy’s strategy hinges on Bitcoin’s long-term appreciation,” said financial analyst Clara Wu. “If that stalls, the math collapses.”
But Saylor’s vision has been clear from the start: Bitcoin is a store of value, and the company’s mission is to position itself as a leader in this new digital economy.
“Bitcoin is digital gold – growing harder, smarter, faster, and stronger due to the relentless progression of technology”
The latest Bitcoin purchase aligns with this vision and Strategy’s ambitious “21/21 Plan,” unveiled in October 2024. The plan aims to raise $42 billion by 2027 – half from equity and half from debt – to continue expanding its Bitcoin reserves.
With the way acquisitions are happening, it seems they are right on track.
Let’s be real. Inflation and economic uncertainty is currently top of the mind for investors. But Bitcoin is earning its reputation as a safe-haven asset. While companies like Metaplanet are starting to follow suit, Strategy stands out – holding more than 2% of all Bitcoin in circulation.
So, what’s next for Strategy?
The company shows no signs of slowing down and is positioning itself to capitalize on the next wave of momentum. Upcoming stock offerings could inject billions more into its Bitcoin reserves, pushing its holdings even further.
However, it’s not all smooth sailing. The company faces challenges – from regulatory hurdles to market fluctuations and interest rate shifts – that could put both Bitcoin and MSTR’s stock under pressure.
But for now, Michael Saylor and his team are all-in on the crypto revolution, betting that Bitcoin’s best days are still ahead. Let’s hope he is right.
MicroStrategy owns over 130,000 BTC, making it one of the largest institutional Bitcoin holders in the world.
Saylor views Bitcoin as a store of value and is committed to expanding MicroStrategy’s Bitcoin reserves through strategic acquisitions.
MicroStrategy continues to acquire Bitcoin as part of its long-term strategy to secure “digital gold” and hedge against inflation.
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