India’s high-net-worth individuals are rapidly shifting from traditional assets to cryptocurrencies. Recently, India’s leading exchanges have reported a sharp rise in interest from Indian family offices, amidst the ongoing global bull run.
The wealthy Indian investors are quietly shifting their money into digital assets like Bitcoin and Ethereum. The trend has shifted, especially after Trump’s return to the White House, which has boosted global crypto confidence.
With Bitcoin hitting above $120K and giving 90% returns in a year, crypto is now looking a lot more attractive than gold, stocks or bonds.
A recent report from Moneycontrol reveals that platforms like Mudrex saw HNI trading volumes rise by 30% in just one week, hitting the $10 million mark. CoinDCX’s average HNI trade size grew by around 25–30% in July.
Between January and June, around 3,500 HNIs, family offices, and institutional investors accounted for nearly half of all trading on CoinDCX. Their average monthly spot trading volume now exceeds ₹50 lakh.
Most wealthy investors are leaning toward blue-chip tokens like Bitcoin and Ethereum. Tokens like Solana and XRP are also gaining traction. CoinSwitch co-founder Ashish Singhal notes that Indian HNIs are no longer just exploring crypto; they are diving in. The mindset has shifted from ‘Why crypto?’ to ‘How much and where to invest?’
Although HNI trades are growing, retail investors are driving the real momentum. Daily trading volumes have jumped sharply across major platforms. CoinSwitch saw a 3x jump in daily trading while CoinDCX’s daily volume rose 40% in July to $12.82 million.
Mudrex saw spot trading jump by 102% and futures trading rise by 200% within just one week. Interestingly, over half of this came from meme coins like Doge, PEPE, and Shiba Inu, while the rest came from Bitcoin, Ethereum, Solana, and Ripple. ZebPay saw 60% of trades towards the buy side.
Many retail investors are entering or returning to the market, expecting more gains, while some are cashing out profits.
But India’s high taxes and uncertain regulations are still major obstacles that are pushing retail investors away. Experts note that simpler rules and better tax policies could drive even more interest.
Bitcoin’s explosive price rally sparked a lot of interest in India. Around $150–200 million was invested in just one week. Major activity took place between July 10–15, when Bitcoin crossed $116K. Experts predict that it could reach $140K–$185K by the end of the year.
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