Flipkart, a leading Indian e-commerce giant, has announced its foray into Web3 with the launch of a dedicated blockchain built using Polygon Chain Development Kit (CDK). This move aims to scale its existing FireDrops Web3 loyalty program and enhance user engagement through rewarding experiences and gamification.’
FireDrops, powered by Hang’s loyalty platform, has attracted over 3.3 million wallets since its launch in September, demonstrating its potential to revolutionize user experience. The program incentivizes brand loyalty through gamification, offering rewards and engaging activities to millions of Flipkart users.
To ensure future growth and support the program’s increasing popularity, Flipkart has chosen Polygon CDK for building a customized Ethereum-based zero-knowledge (ZK) Layer 2 network. This choice offers several advantages:
Flipkart’s commitment to Web3 technologies was further emphasized by its announcement at Polygon Connect India. This initiative marks a significant step forward in the adoption of Web3 and its potential to revolutionize user engagement and loyalty programs in the e-commerce space.
Both Dogecoin and Shiba Inu are making headlines this week with significant whale activity and…
With Ethereum’s steady performance signaling renewed interest in the blockchain sector, attention is turning toward…
Ayni Gold is revolutionizing gold investment by tokenizing real mining capacity in Peru. Each $AYNI…
XRP is making headlines once again as July turned out to be one of its…
The ETH price rallied toward the $4,000 mark at the start of the week, a…
Trump Media and Technology Group Corp, the company behind Truth Social, Truth+, and Truth. Fi,…