The White House Crypto Summit took an unexpected turn when the FIFA World Cup trophy made a surprise appearance, adding some star power to the discussions on digital assets and blockchain policy. But that wasn’t the only shock of the day.
Here’s everything you need to know.
FIFA President Gianni Infantino hinted at launching a FIFA-linked cryptocurrency during the summit on March 7, ahead of the 2026 World Cup. President Donald Trump
“It could be quite a coin,” Trump said, adding, “That coin could be more than FIFA.”
His remarks quickly sparked speculation in the crypto community about whether a FIFA-branded cryptocurrency could actually happen.
Following Trump’s comments, a cryptocurrency called FIFA COIN (FIFA) skyrocketed by 142,000%, reaching a market cap of around $3 million. Traded on decentralized exchanges like Uniswap, it saw a sudden jump in activity, with a 24-hour trading volume of $0.65 and a price of $0.0645. However, it has no official ties to FIFA or the 2026 World Cup.
Crypto investors are advised to be cautious, as meme coins often appear after major events or statements from influential figures, leading to unpredictable price swings.
Speaking at the event, Infantino said that FIFA, under his stewardship, is “very, very interested under my presidency to develop the FIFA coin.”So if there is anyone interested in teaming up with FIFA, we’ll conquer the world of soccer with the FIFA coin,” he added.
The 2026 FIFA World Cup, co-hosted by Canada, Mexico, and the United States, will be historic as the first to be hosted by three nations. With an expanded 48-team format and 104 matches, it will be the biggest World Cup ever.
The White House Crypto Summit also featured key industry figures like Coinbase CEO Brian Armstrong and Kraken’s Arjun Sethi. Trump reiterated his goal to make the U.S. a leader in crypto, announcing plans to hold seized Bitcoin in a Strategic Bitcoin Reserve. He also criticized President Biden’s crypto policies, claiming they have hurt the industry.
With big names like FIFA and Trump in the mix, the crypto space is in for an exciting match.
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