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Crypto Adoption Surges in Turkey Amid High Inflation, Says Binance CMO

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Nidhi Kolhapur

With over 50% crypto engagement, Turkey has emerged as an unexpected crypto hotspot, capturing the interest of Binance’s Chief Marketing Officer (CMO).

Turkey, grappling with high inflation and economic instability, increased crypto adoption—all thanks to the less stringent rules that are allowing the crypto market to flourish. Countries like Turkey, Argentina, and the Philippines are shifting their focus to risk assets all because they have less faith in Fiat currency, and the banking system is mainly government-controlled. US stringent crypto rules are pushing companies to explore other countries and Turkey, and South Korea’s crypto adoption gives a positive vibe to big institutions. 

Binance Sets Its Eyes on Turkey

Rachel Conlan, the newly appointed Chief Marketing Officer of Binance, the world’s largest cryptocurrency exchange, has lauded Istanbul as an emerging crypto epicenter. What piqued her interest was not only the city’s substantial crypto user base but also its flourishing ecosystem of startups and investments.

Observing the promising trends, Conlan anticipates a surge in Web3 development within Turkey, fueled by the country’s impressive crypto adoption rate of 12%, which is significantly more than the global average of 5%. Turkey’s lively crypto community stands out as one of the most dynamic, consistently achieving remarkable growth rates.

Also Read: Binance Co-Founder Addresses Recent Challenges, Urges Team to Remain Motivated

Binance Blockchain Week

Binance, recognizing the significance of Turkey in the global crypto space, has chosen Istanbul as the host city for the upcoming Binance Blockchain Week in early November. This event aims to bridge the local crypto community with the international Web3 community, fostering collaboration and innovation. 

Which Crypto is Turkey’s Favourite?

While Turkey’s crypto adoption is booming, regulatory guidelines are expected to come about gradually. By the end of 2023, the Turkish government plans to introduce its central bank’s digital currency, the digital lira. This move will likely increase taxes and more precise regulations for cryptocurrency-related activities. However, a complete ban on cryptocurrencies seems improbable. 

Regarding cryptocurrency preferences, Bitcoin is the clear leader among Turkish investors, with 71% of them holding the digital asset. Ethereum and stablecoins are also favored choices. The Turkish Lira dominates 75% of all fiat volume on Binance.

Nidhi Kolhapur

Nidhi is a Certified Digital Marketing Executive and Passionate crypto Journalist covering the world of alternative currencies. She shares the latest and trending news on Cryptocurrency and Blockchain.

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