Coinbase Collaborates With Citi to Facilitate Seamless Adoption of Crypto and Stablecoin Payments

Coinbase Global Inc. (NASDAQ: COIN) has partnered with Citigroup Inc. (NYSE: C). The strategic partnership between Citigroup and Collaboration will help democratize stablecoin and crypto payments to both retail and institutional clients. 

According to Brian Armstrong, CEO of Coinbase, the collaboration with Citi will work on improving stablecoin utility and digital assets adoption. Furthermore, Citi is a top-tier bank with more than 200 million customers from over 160 nations and jurisdictions.

What’s The Market Impact of Citi’s Collaboration with Coinbase

Bull Market Fuel: Mainstream Crypto Adoption Facilitated by Institutional

The direct impact of Citi’s collaboration with Coinbase is the enhancement of the mainstream adoption of digital assets, amid the ongoing macro bull market. With both entities serving millions of global users, their partnership will enhance crypto liquidity and demand in the short term.

“This collaboration will combine Coinbase’s years of experience building secure, streamlined, and scalable infrastructure for digital assets with Citi’s global payments network that spans 94 markets and over 300 payment clearing systems. Together we’re working to create innovative payment solutions for institutions operating at scale,” Coinbase noted. 

Both entities will be building their collaboration on the notable crypto regulatory clarity, especially in the United States. For instance, Citi users will seamlessly access stablecoin payments via Coinbase in a regulated manner through the GENIUS Act.

Stock Market Rebound on Competitive Edge

Following the announcement, COIN shares edged 5% higher on Monday, October 27, to trade about $366 at press time. Investors have gained more confidence in the long-term growth of COIN, since the exchange has an edge over its competitors.

Notably, the COIN stock price in the weekly timeframe has signaled a potential bullish breakout towards market discovery. Meanwhile, Citi’s stock price gained 2% on Monday to trade at about $100.81 at press time.