“Crypto Needs a Cause”: Oh Whale Co-Founder on Building a Transparent, Impact-Driven Token

An interview with Blue, the pseudonymous founder of Oh Whale, on blending DeFi with marine conservation, staying anonymous for safety, and building real value beyond hype.

In a space known for anonymity and volatility, few projects dare to build trust without exposing their identities. Fewer still combine tokenomics with tangible, real-world impact. Oh Whale does both.

The Ethereum-based project allocates part of every transaction to marine conservation and invites its DAO community to vote on which NGOs receive funds. It’s a token designed for longevity, both for investors and the oceans.

We spoke with Oh Whale co-founder, publicly known as “Blue”. He shared how a failed presale turned him from investor to founder, why the team chose anonymity despite being fully KYC-verified, and what’s next for their crypto-for-good mission.

You’re known publicly as “Blue,” “Beluga,” and “Orca” — three anonymous but KYC‑verified founders. Can you share a bit more about your backgrounds, how you met, and why you chose to stay anonymous?

Absolutely. Each of us has decades of experience across blockchain tech, cybersecurity, project management, and customer support. We came together as presale investors in a project that ended in disaster; over 90% of contributors lost most of their investment. That experience made it clear to us: this space deserves better.

We didn’t plan to become founders. We became founders because we saw a gap: projects that overpromise, underdeliver, and vanish. Oh Whale is our answer to that: something honest, sustainable, and community-first.

We chose to remain publicly anonymous for safety. Crypto can be toxic, and we all have families. But we’re fully KYC’d with SolidProof, so authorities can hold us accountable. We believe public exposure isn’t required for trust; transparency and consistent delivery are.

How does the mix of anonymity plus full KYC build trust in the project?

It’s a balance. By staying anonymous to the public but fully doxxed to a third-party auditor, we protect ourselves while showing the community we’re serious with SolidProof’s Gold-level verification. We went through deep background checks, and our project passed their audits.

We want the community to know that we’re not just in this for hype. We’ve made ourselves accountable without putting personal safety at risk.

What sparked the idea to build a crypto token that funds ocean conservation?

We’ve always wanted to build something that does more than pump charts. We studied tokens like FLOKI that use micro-taxes well. We thought, what if that model could support something meaningful?

The idea clicked when Beluga saw the “oh whale” meme, funny, relatable, and perfectly aligned with what we wanted to say. From there, the marine focus felt natural. Many of us grew up watching Free Willy. We’ve seen firsthand the abuse whales still face in Japan, the Faroe Islands, and beyond.

How did you land on allocating 15% of presale proceeds and 0.5% of transactions to NGOs?

We wanted environmental support baked into the model, not just something we talk about. Up to 15% of presale funds go to ocean NGOs, and every trade after launch contributes through a 0.5% tax.

But we didn’t want to decide alone. Our DAO will vote on which NGOs get funded. That way, it’s not just our mission, it’s a collective one.

Can you explain how the Ocean Conservation Pool (OCP) works?

The OCP is a multi-signature wallet that accumulates the 0.5% transaction tax in batches to save on gas fees. When it hits a certain threshold, the funds become visible on our dashboard, and the community votes on where to send them.

Everything is traceable. Anyone can track what comes in, what goes out, and who receives funds. That level of transparency just doesn’t exist in traditional donation models.

Your staking model offers 25% APY with no lock-ups. Why take this route?

Because inflated APYs don’t last. We see tokens offering thousands of percent and then crashing. That’s not sustainable.

Our 25% APY is real and stable. No lock-ups means investors stay because they believe in the project, not because they’re locked in. And for early supporters, our NFTs add extra value and future utility.

What milestones should the community watch for next?

We’ve just launched the Oh Whale Originals NFT collection, and 33% of sales already go to NGOs. Token launch is next. It ties the ecosystem together.

I’m especially excited about our NGO partnerships. I’ve spoken with so many already, and the stories they’ve shared are powerful. Beluga’s also working hard on our play-to-earn game, and we’ve got some exciting concepts in the works. One codename starts with “Gu…”. Well, I can’t reveal more just yet. But what’s coming is ambitious.

What makes Oh Whale different from the thousands of tokens out there?

We’re not here to ride hype. We’re bridging crypto and conservation, two worlds that rarely talk. That’s hard, but it’s real.

Most tokens launch with zero substance. We’re building utility from day one. Transparent donations. A real cause. A staking model that won’t implode. And a community that votes on where the money goes.

That’s how we plan to build long-term credibility by staying consistent, transparent, and focused on purpose, not noise.