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Starbucks Launches The “Starbucks Odyssey” Program For Immersive Web3 Experiences

Written by: Qadir AK

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Qadir AK

Qadir Ak is the founder of Coinpedia. He has over a decade of experience writing about technology and has been covering the blockchain and cryptocurrency space since 2010. He has also interviewed a few prominent experts within the cryptocurrency space.

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Sep 14, 2022

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The world’s largest coffeehouse chain – Starbucks- is diving into the Web3 and non-fungible tokens (NFTs) space with plans to launch a blockchain-facilitated loyalty program called the Starbucks Odyssey. The Starbucks Odyssey program will include perks such as unlocking unique digital, physical, and experiential benefits.

Starbucks CEO Brady Brewer said that the vision of the program is to create a place where the Starbucks digital community can engage in immersive experiences and celebrate the heritage and future of the Starbucks brand. New details regarding the Starbucks Odyssey program were unveiled- the platform will be built on the Polygon blockchain.

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